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In this episode, I sit down with Craig Buster, Chief Operating Officer at Pinz, to talk about the way leadership the way it really works. Craig dives into the principles that have shaped his career, from his 31-year tenure at a previous company to stepping into a new leadership role, and what it really takes to build trust, accountability, and loyalty.
We discuss:
- Why authenticity and being yourself matters more than putting on a fake face
- The power of mentorship, especially when you didn’t have one early in your career
- How to invest in your team and “walk the walk” of building a strong culture
- Transforming a culture that retains great employees and encourages continuous growth
- Lessons learned from real-world leadership challenges and transitions
Craig’s insights are practical, grounded, and honest — a roadmap for anyone looking to grow as a leader while building a team that thrives. Whether you’re a business owner, manager, or aspiring leader, this conversation is packed with lessons on how to develop yourself and the people around you.
